Meet the New It-Girls Swimwear Brand “Same Swim”

11:50:00 AM

Last year, the bikinis we have seen on It-Girls all over Instagram are “Kiini.” While Kiinii, the colorful bikinis made from crochet and scuba fabric might be on the expensive side, it is so popular that it was sold out in every single online shopping website from Net-A-Porter to Barney. You might have spotted Kiini on celebrities and fashion blogger such as Anna Dello Russo, Julia Restoin Roitfeld and Dree Hemmingway.

Who What Wear: This is your first major foray into design. What made you choose swimwear?
Shea Marie: It's such an exciting time for swimwear—more and more, it's really being...
As new year started, I am sure the it-girls are now looking for another cool bikinis to wear on her getaway or on her holidays trip and let me introduce you to ‘Same Swim’ the bikinis you are about to see all over Instagram. Same Swim might have just been launched on October 2015 and started shipping its first order on December 2015 but it already has over 50k followers on Instagram and was spotted on Kendall Jenner during her cruise trip. The reason the brand gains popularity so quickly is because it was created by Shea Maria, the fashion influencer and fashion blogger of Peace Love Shea who currently has over 900k followers on Instagram and is a regular at all major fashion weeks and was promoted by her fellow fashion influencers.  

Shea Marie said on her interview with answering to the question on why she chose swimwear as her first fashion line “It's such an exciting time for swimwear—more and more, it's really being seen as a respected form of fashion. I've been attending fashion weeks for the past four weeks, New York to Paris, and nearly every designer has sent swim down the runway.” Shea has made a very smart move as now it is the time for  luxury swimwear. A lot of women are already spending thousands of dollars on her dresses to wear to work or for going out, it makes sense to think that the same woman would also be spending the similar amount of money on her swimwear just because she would want to look as good on the beach and in a pool.

You can now buy Same Swim at Revolve Clothing, Shopbop and SameSwim

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